Strategy

When Speed Becomes Drag

Dec 27, 2025

A Formula 1 car stalled in rush-hour traffic—speed optimized for a system that no longer allows it.

Most engineering organizations don’t lose momentum.

They keep moving. Dashboards stay green. Teams stay busy.

And yet, progress stops building on itself.

Roadmaps remain full and delivery looks fine, but every change carries more risk. Decisions take longer. The system feels heavier, even as output stays high.

This isn’t a motivation problem. It isn’t a talent problem.

Momentum didn’t disappear. It changed shape.

Phase One: Velocity Is the Advantage

In the build phase, when reversibility is high and constraints are still forming, momentum is velocity.

Teams are close to the work. Decisions are cheap to reverse. Risk is localized.

In this environment, speed compounds because the system forgives mistakes faster than they accumulate.

  • Favor fast alignment over perfect clarity

  • Ship to learn faster than planning allows

  • Minimize friction while reversibility is high

Leadership looks like execution. You fix what breaks. You adjust in motion. You trade precision for learning and win because the cost of being wrong is low.

This isn’t recklessness. It’s fit.

Engineering organizations in their early, low-constraint phases survive by learning faster than their constraints can harden.

The Invisible Phase Shift

Then success does what success always does.

It introduces constraint.

A team that used to release quickly now hesitates before each launch. This isn’t because of lower quality, but because more systems and teams are involved. Rolling back changes is no longer easy.

What was once a simple decision now needs coordination. No one says it out loud, but everyone senses the change.

It happens quietly, not all at once or dramatically.

Customers notice failures more. Shared services create more dependencies. Architectural choices have lasting effects. Undoing decisions now risks reliability, compliance, or reputation.

A fix that used to take an afternoon now needs coordination. A simple experiment now affects audit trails, uptime promises, or contracts that can’t be reversed.

No one announces this shift.

The roadmap still looks aggressive. Delivery metrics still look healthy. The organization still feels fast.

But beneath the surface, the cost of change has risen.

When Old Signals Start Lying

This is where engineering organizations get confused.

Work continues. People are busy. Metrics stay green.

But inside the organization, the costs start to show:

  • Decisions take real effort to unwind

  • “Temporary” fixes persist longer than intended

  • Ownership becomes harder to locate

  • Coordination quietly costs more than execution

None of these issues, by itself, set off alarms. That’s what makes them risky.

The natural response is to push harder, increase urgency, add meetings, and make activity more visible.

Movement replaces momentum.

The organization stays in motion, but progress no longer compounds. The signals haven’t failed; they’ve lost meaning.

Velocity is still being measured in a system that now penalizes it.

Why It Feels Like a Leadership Problem

At this stage, the slowdown is often misdiagnosed.

Teams are told to own outcomes. Leaders are advised to move faster. Execution is blamed.

Sometimes leadership changes help. Often, they don’t—because the problem isn’t people.

The organization is still optimized for an engineering system that it no longer operates.

When visible delivery continues to be rewarded, even as delivery becomes more expensive, the system quietly punishes behaviors that once made it successful.

That isn’t failure. It’s structural mismatch.

Momentum Under Constraint Is a Different Job

Once constraints take over, momentum’s no longer just about speed.

It’s now about whether the system can handle change without slowing down.

That work looks different:

  • Surfacing risk before commitment

  • Delaying irreversible decisions without killing pace

  • Designing ownership that holds when no one’s watching and incentives fade

  • Explicitly separating reversible decisions from irreversible ones

This work is less visible than early execution. It might not show up on a sprint board. Its value appears later as fewer mistakes, escalations, and costly surprises.

The Cost of Lost Signal

As systems scale, leaders start paying a cost that doesn’t show up on dashboards.

Not because they lack depth, but because they lose signal strength.

You don’t need to be the deepest expert in every system. But you do need enough technical fluency to understand where value moves, where risk accumulates, and which decisions are hard to undo.

When that signal degrades, every decision gets heavier. Coordination increases. Trust erodes quietly. Decisions take longer, not because people doubt intent, but because the system no longer trusts its own inputs.

That cost compounds.

It shows up as drag.

Recalibrating Momentum Without Losing It

This isn’t a call to slow down. It’s a call to stop fighting physics.

The real question isn’t if the organization is moving, but if it can handle change without stalling. When constraints take over, you need to manage momentum differently, not by pushing harder but by designing better systems.

Three questions reveal whether momentum is compounding—or quietly decaying:

  • Which decisions now create more future risk than immediate progress?

  • Where does alignment consume more energy than the work it’s meant to enable?

  • Which signals of “delivery” feel calming, yet no longer predict real movement?

If those questions feel uncomfortably specific, momentum isn’t gone. It’s become fragile.

The goal is still to move fast. You just have to earn it differently now.

Let’s talk about your platform challenge.

If your organization is navigating scale, regulatory complexity, or the shift from reactive delivery to resilient platform engineering, I’d welcome the conversation.

3. Nashville Skyline
1. Nashville Skyline
3. Nashville Skyline
1. Nashville Skyline
3. Nashville Skyline
4. Nashville Skyline
2. Nashville Skyline
4. Nashville Skyline
2. Nashville Skyline

Let’s talk about your platform challenge.

If your organization is navigating scale, regulatory complexity, or the shift from reactive delivery to resilient platform engineering, I’d welcome the conversation.

3. Nashville Skyline
3. Nashville Skyline
3. Nashville Skyline
3. Nashville Skyline
3. Nashville Skyline
4. Nashville Skyline
2. Nashville Skyline
4. Nashville Skyline
2. Nashville Skyline

Let’s talk about your platform challenge.

If your organization is navigating scale, regulatory complexity, or the shift from reactive delivery to resilient platform engineering, I’d welcome the conversation.

3. Nashville Skyline
1. Nashville Skyline
3. Nashville Skyline
1. Nashville Skyline
1. Nashville Skyline
4. Nashville Skyline
2. Nashville Skyline
4. Nashville Skyline
2. Nashville Skyline